Cultivating a culture of sustainability: what’s new in sustainable corporate gifting in 2022?

Another year another Christmas. After 2020 and 2021, when everyone was working from home, we got used to giving gifts for Christmas. But now it's 2022 and we're back in the office. Should we still be investing in corporate Christmas gifts? The answer to this is yes. Corporate gifting is one of the most successful and cost-effective HR strategies to attract and retain clients and employees.

Corporate gifting is a fantastic way to show your staff how much you care to surprise them and delight them and give them something to take home to their families and start conversations with their friends about. You don't want an ordinary corporate gift. You want something special, something unique, and something that reflects your values.

In this blog, you'll learn all about how attracting and retaining clients and employees has changed in 2022 and how sustainability can be used as an HR strategy. In response, you will learn how to cultivate sustainability in the workplace and how to start conversations about sustainable practices. Sustainability is a growing trend, and you will learn how a corporate Christmas gift by Social Stories Club is the answer to creating these personal collections with your team.

How attracting and retaining clients and employees has changed in 2022

After the great resignation in March 2022, workers are facing an uncertain climate and want to work for companies that they feel care about them. This makes them feel more secure in their jobs, but also makes them feel happy to come into the workplace, and they're more likely to stay at a workplace longer when they feel valued. A Christmas gift is a great time to show your staff that you value them.

Companies have to work a lot harder in 2022 to attract and retain the best talent. Due to lots of insecurity within the job market, workers are more reluctant to switch between companies. Workers don’t know if there will be another lockdown, at least with their current employer they will know what to expect. As a result, there are lots of open vacancies currently.

Sustainability as a HR strategy

A great strategy to encourage more staff to apply to work for your company is to reinforce your values and put these at the forefront of your job applications and of the culture in your company. With more and more workers caring about sustainability, it can be understood why so many companies are making sustainability the forefront of their company culture. A culture of sustainability in the workplace can be achieved through various means.

Cultivating sustainability in the workplace by switching to social enterprise suppliers

One of these means is by switching out suppliers from unethical and un-environmentally friendly suppliers and swapping them with social enterprises or companies that care about the environment.

Cultivating a culture of sustainability in the workplace by reducing waste

Another way to do this is to ensure that recycling within the workplace is taken very seriously. And that people are encouraged to cut down on plastic waste. If you're wanting to foster a culture of sustainability within the workplace, you need to get your staff on board with the idea because your staff will have lots of different ideas about how they can become more environmentally friendly and more impactful for the community.

How to start the conversation around sustainability with a corporate Christmas gift

This Christmas, we recommend that you combine the strategies of giving a gift and the strategies of cultivating a culture of sustainability to give yourself the best shot at attracting and retaining clients and employees. We have the perfect, sustainable gift for you. At Social Stories Club we make gifts that create a social impact. 

Our gifts are changing the world one purchase at a time. Our gifts which are providing job opportunities as our ethical hampers are packed by individuals with barriers to employment. Every single product inside one of our gift hampers that has been lovingly selected has gone through our rigorous process to make sure it is up to our sustainable standards and has a fascinating social story of how it creates a social impact. These stories vary from socks, which are given to homeless people in need, to teas that educate girls in tea-growing regions, to chocolates that support refugees, to drinks that are fighting food waste.

Conclusion

Times are changing, and there is no better time to invest in your team than now. You want to make your team feel special, feel valued, and you want them to feel as if they share the same values with the company. This Christmas gift your employees a sustainable Christmas gift from Social Stories Club and surprise them with products from UK companies that taste amazing are of excellent quality, and most importantly, create an enormous social impact.

Gifting is one of the most cost-effective HR strategies out there. Send a corporate gift this Christmas to show your clients and employees how much you care and that you're thinking about them. You can hit two birds with one stone this Christmas because you can select a Christmas gift from Social Stories Club that has an incredible impact on society. By selecting a sustainable corporate Christmas gift hamper from Social Stories Club, you are showing your team that you care about them, you care about communities and you're starting conversations about sustainability within the workplace.